Press Release Distribution Pricing and Authority Stacks

General-Business Distribution Packages

What Each Single-Release Route Actually Buys

Downstream pickup is an opportunity, not a promised outlet list. The selected publishers and participating sites control acceptance, display, retention, and indexing.

What the Distribution Price Includes

Publisher content rules still apply. A standard release must report real, supportable company news in an objective tone—not a sales article. The publisher sets and enforces its editorial rules; MBK checks route fit but cannot waive them. Review the ACCESS Newswire content guidelines for the Signature route and our plain-English service terms before buying. The separately labeled Rare Find Advertorial is a different product.

• One eligible customer-supplied press release
• Mechanical preflight and route formatting
• Managed submission through the purchased route
• Publisher communication related to that submission
• Publication Record after acceptance, including the accepted copy, live wire URL or URLs, reported pickup links, and completion date
• No publication, no distribution charge

You are paying for a real, publisher-reviewed announcement, access to the selected distribution network, MBK’s management of the transaction, and a documented publication result—not a vague promise that your story was “sent out.”

For packages that include content creation, the plan begins with your goal. We research the relevant keyword opportunities and reader questions, choose a specific search job for each release, and build the angle, headline, supporting facts, destination page, and publishing route around it. The depth of the plan matches the scope: one focused release or a coordinated multi-release map. This is a publishing strategy, not a ranking guarantee.

We recommend a paid route only when we believe the announcement has a credible path to measurable visibility. That judgment is part of the service. If the news, evidence, timing, or route is not strong enough, the correct answer is to improve it, choose a better fit, or decline the order before wasting the customer’s money.

Distribution with customer-supplied copy includes route-fit and search-purpose planning, but not a new release asset, journalist pitching, earned editorial coverage, guaranteed outlet pickup, rankings, backlinks, traffic, leads, or sales.

Optional Search-Led Release Production

See what MBK content creation includes before adding it to a distribution package.

General-business search-led release production is $395. It includes a goal-led keyword and search-intent brief, structured intake, a 500–700 word release, headline, subhead, company boilerplate, one authorized quote, and reasonable same-scope revisions during the active 30-day production window.

An eligible MBK-produced release receives the Publisher Acceptance Guarantee. If the publisher requests compliant edits, MBK makes them and resubmits without another production charge. If MBK ultimately cannot secure acceptance on the purchased route, the complete production-and-distribution package is refunded.

The Rare Find Advertorial

General-business advertorial production and managed placement: $1,495. Unlike a press release, MBK content production is included. This product is for a persuasive article-style brand story that needs more room than a traditional announcement.

Claim-sensitive advertorial projects start at $2,500 because the search angle, supporting sources, claims, and publisher route need additional care.

The advertorial is paid commercial content and follows the publisher’s required label. It is not independent reporting or an outlet endorsement. The exact properties, links, label, media allowance, duration, and route terms are confirmed before payment.

Compare the Rare Find Advertorial

Supplements and Claim-Sensitive Wellness

These projects start with a fit check before purchase. We ask what the business needs the content to accomplish, identify the search questions worth answering, and choose a news angle and publishing route that can support that goal. Product facts and claims still need reliable sources and publisher acceptance. The higher price covers this deeper planning, source work, and additional production—not a guaranteed ranking, outlet pickup, or approval of unsupported claims.

Refund and Scope Boundaries

Customer-supplied: If the publisher declines the release, revise and resubmit or receive a full distribution refund.

MBK-produced: If MBK cannot obtain acceptance for an eligible release after compliant corrections, receive a refund of the complete production-and-distribution package.

Reasonable revisions to the same announcement are included with MBK release production. A different event, product, audience, central claim, or release becomes new scope.

Which Package Should You Choose?

• Choose Signature for a standard small-business or U.S.-focused announcement.
• Choose Global Authority when international stakeholders or the nature of the announcement justify the global route.
• Choose Complete Market when the news is valuable enough to justify coordinated use of both routes.
• Choose an Authority Stack when you need several distinct search assets built around different keywords, questions, and stages of the buyer’s decision.
• Choose the Rare Find Advertorial when the offer needs an article-style explanation and persuasive narrative rather than a news-led release.
• Use the supplement workflow for ingestible products, claim-sensitive wellness, or related high-scrutiny topics.