What Actually Works in Digital Marketing — Tested on Real Businesses
More than a decade of SEO, content strategy, publishing, and paid advertising—distilled by the team that uses these systems on our own brands and private-client campaigns. No fluff. No gatekeeping. Just practical guidance built around real business results.
Where Are You Right Now?
Not sure where to begin? Pick the situation that fits. Our team will point you to the guides that answer the next question.
I’m New to SEO
The fundamentals, explained without jargon. Start here if you’re building from scratch.
I Need More Local Customers
Everything you need to rank in your market and turn search visibility into qualified opportunities.
My Traffic Dropped
Algorithm update hit? Rankings disappeared? Start here.
Strategies Built From Real Campaigns
Generic marketing advice fails because every industry is different. These guides are built from actual client work, not theory.
Law Firms
Contractors & Home Services
Content, Technical, and Algorithm Intelligence
The substance behind the strategy. Deep guides on every pillar of modern digital marketing.
Content & Authority
Technical & On-Page
The Right Tools and the Smart Investments
What to use, what to skip, and where to put your budget. These are the tools and decisions our team works through in active campaigns every week.
The Tools Our Team Actually Uses
Budgets & Smart Decisions
Quick Wins You Can Implement in 20 Minutes
Pick one of these, do it today, see results this week. Each guide is focused on a single, specific improvement you can make right now.
Senior SEO Strategy for Businesses Where Search Has Real Financial Value
This is a focused, senior-led operating team for established businesses with meaningful customer value, a serious competitive market, and the ability to implement a sustained plan.
A Strong Fit
- You need senior SEO, editorial strategy, digital PR, or measurable search-growth direction.
- A qualified customer is valuable enough to justify careful, sustained execution.
- You can share your website, market, goals, current acquisition economics, and investment range.
- You want honest priorities and documented decisions, not guaranteed rankings.
Probably Not a Fit
- You want a one-off phone consultation, sales demo, or free custom strategy.
- You are shopping for the cheapest article, backlink, or generic SEO package.
- You cannot provide the information needed to connect marketing work to business value.
- You need an unsupported guarantee or an undisclosed paid placement.
New engagements are handled by email only. If the fit is strong, you receive a clear written next step—without a sales call.
The system behind our own results
Turn Real Business News Into Something People Can Find, Trust, and Act On.
Your Business Did Something Worth Finding. Make Sure People Can Find It. Team Marketing By Kevin built this publishing system for our own brands and private clients in some of the most competitive markets online. After years of using it at scale, we are opening the same results-driven operation to qualified businesses that need more than a press release upload.
- One-time purchase
- No required sales call
- Managed publisher submission
- Proof after publication
One story. Every decision connected.
News event first
Search-Planned Press Release
For a launch, partnership, expansion, appointment, report, award, or milestone that deserves a credible public record.
From $595
- Multiple managed distribution routes
- Optional professional writing
- Publication Record after acceptance
Understanding first
The Rare Find Advertorial
For a complex offer, founder story, category, or repositioning that needs room to be understood before the reader reaches the sales page.
From $1,495
- MBK writing required and included
- ACCESS Newswire/Newswire route
- Managed revisions and publication proof
Competitive footprint
Authority Stack
For businesses that need several distinct public assets built around different searches, questions, and proof gaps.
From $4,950
- Three or five distinct stories
- Search and route plan included
- One structured campaign workflow
Publisher approval, downstream pickup, indexing, rankings, traffic, leads, and sales remain outside any provider’s control. MBK’s commitment is to make every controllable decision with ranking intentions and document the real result.
Built by a Team That Does the Work
Kevin Mahoney founded Marketing By Kevin after a career in sales and marketing taught him to judge every strategy by one question: does it help the business move, or does it only look good on a dashboard?
Today, Kevin leads a senior operating team with experience across SEO, content, publishing, campaign operations, and quality control. We use these systems on MBK-owned brands and private-client campaigns in competitive markets—then bring what survives that test to the work we do for you.
Some contributors choose to remain private, and we respect that. What clients receive is clear: specialist capability, one accountable company, and a results-driven process from strategy through documented execution.